“SiBon” as a legend was born in1950 with Georges Maalouf, and grew with his dreams, ambitions, and culinary efforts until the brand and company were founded by his son, Rony, 57 years later. In 1975 Georges launched his first factory specialized in ice cream production and launched the “One Way” brand.
In 1980, a second “One Way” factory location was established in Jisr el-Bacha. In 1990, “One Way” had the first automatic production line of Italian ice cream in Lebanon. In 2005, a third factory was founded in Mkalles.
And later in 2007, Rony Georges Maalouf, who graduated with a degree in Food and Science Management from the American University of Beirut, opened the first SiBon pastry shop.
MISSION & VISION
At SiBon, we are committed to delivering pastry, chocolate, confectionary, and ice cream products of impeccable and incomparable quality, set apart by a sumptuous, savory, and lasting originality that differentiates our concept from other brands. It is our brand that creates the irresistibly enticing and, well, delicious spirit that keeps our loyal clientele coming back for more.
This spirit resonates in the thriving décor and the balanced, aesthetically symmetrical hues that characterize our stores as well as our product designs. This spirit resounds in the opulence of our layouts, displays, and presentation, and the unmatched taste and poetic catalogue with which we are able to inspire customers looking to achieve elegance for any number of occasions or events. Whether the end goal is a breathtaking wedding cake, a display of mouth-watering chocolates to celebrate any occasion, a selection of Arabic sweets, each as uniquely beautiful as they are delicious, or simply, an ice cream cone piled high with seemingly countless flavors that send your taste-buds on a tantalizing adventure, SiBon will deliver with a delectability and refinement that we guarantee you won’t find anywhere else. In support of this vision that defines our brand, we have decided to adopt a systematic quality policy based on international standards for production processes and customer service protocols.
Our commitment to quality management systems encompasses safety of production sites and packaging areas, personal hygiene, equipment and raw materials, development of recipes and processes as well as a well-established training and management infrastructures.
Through this regimented and structured approach, we are able to offer products that truly reflect our vision, with a commitment to delivering impeccable service in addition to our perpetual promise to maintain the total satisfaction of our growing clientele.